Why You're Searching for 'Kali Hawk,' 'Carlos Estevez,' and 'Lorenzo von Matterhorn'

Wondering why 'Kali Hawk,' 'Carlos Estevez,' and 'Lorenzo von Matterhorn' are surging in Google Trends? We can shed some light on the mystery. Google Trends provides the hottest keywords of the hour. Though the results change frequently, the list offers a snapshot of what's hot in the world of entertainment news. Here's what's steamin' tonight...

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Lorenzo von Matterhorn – 'How I Met Your Mother' is clearly a very popular show. "The Playbook" (Season 5, episode 8) aired Monday night, and Barney's (Neil Patrick Harris) pickup secrets came out into the open. The Lorenzo Von Matterhorn is just one strategy, where the pickup artist creates an extensive body of fake praise and publicity online, acts humbled when a potential mate hasn't heard of him, and then tells her to hit Google to figure him out. Fans have been Googling, but "Lorenzo Von Matterhorn" just redirects to the episode page on Wikipedia. And you thought the dude was a big deal.

Ken Ober – "I remember the first time it hit me," Ken Ober said of realizing he was known as a game show host first, entertainer second. "I was in a supermarket line reading 'TV Guide,' and it said 'Ken Ober, comma, TV game show host.' And I said, 'Oh, no, I'm a game show host.'" The 52-year-old face of MTV's 'Remote Control' was found dead today at his home in Santa Monica. He'll be remembered for helping to bring MTV into the mainstream, and yes, for being a game show host.